02THE CREATIVE IDEA
Behind the setting.
Let the fragrance’s visual identity guide the stage and the surrounding launch setting.
AFAD / 17Desert Night launch
Arabian Oud Desert Night Launch.
A launch setting inspired by the fragrance.
01THE BRIEF
A launch setting inspired by the fragrance.
Stage production and a branded event setting for the launch of Arabian Oud’s Desert Night fragrance.
DESIGN & PRODUCTION03THE EXPERIENCE ON SITE
From concept to delivery.
Stage production and a branded event setting for Arabian Oud’s Desert Night fragrance launch.
LOOK A LITTLE CLOSER
Details that matter.
Close views from the project photographs, exploring light, architecture, and identity.
The stage and screen
The illuminated screen forms the centre of the launch setting.
04PROJECT GALLERY
